Chris Do – Logo Design & Construction

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Chris Do – Logo Design & Construction

Master the creative process and learn best practices from professionals who charge $10k+ per logo.

Why This Course?

Every designer needs the ability to deliver a great logo—it’s a reflection of your skills,

expertise, and understanding of branding.

A good logo isn’t just about aesthetics; it’s a visual identity that defines

a brand and makes it memorable.

Whether you’re a beginner looking to level up or a seasoned designer aiming to charge higher rates,

this course gives you the fundamentals, techniques, and shortcuts to create logos

that stand the test of time.

What You’ll Learn In Logo Design & Construction

Fundamentals & Principles

Master the craft: Clean, balanced, scalable, and timeless logo design.

Learn from 23+ years of experience: Chris Do breaks down what makes a logo truly great.

Go beyond aesthetics: Understand research, strategy, and branding behind each design.

The 6 Types of Logos

Letter Marks & Monograms – Simple, sleek, and iconic typography-based logos.

Monoline Logos – Continuous, single-weight stroke designs.

Word Marks – Typography-driven logos that create strong brand identity.

Symbols & Icons – Simple yet powerful imagery representing a brand.

Combination Marks – A mix of text and symbols for a complete brand identity.

Emblems & Crests – Traditional, badge-style designs that convey heritage and authority.

Adobe Illustrator Shortcuts

Work faster & smarter: Essential Illustrator shortcuts to streamline your workflow.

Efficiency hacks: Learn pro techniques that save time and improve precision.

Presentation & Mockups

Sell your designs effectively: Present logos in a compelling way.

Client-winning mockups: Showcase logos in real-world applications before final approval.

Bring logos to life: Use professional mockups to make your work stand out.