Jason Barnard – Knowledge Panel Course

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Jason Barnard – Knowledge Panel Course

Learn which tactics, techniques, and strategies will work for you to get a Knowledge Panel short term,

how you can get into Google’s Knowledge Vault, and then how your entity can build confidence.

What you’ll learn in Knowledge Panel Course

Educating the Child that is Google

Getting a Knowledge Panel in Three Easy Steps

Building Your Entity Home

Writing Your Entity Description

Identifying the Relevant Corroborative Sources

The Non-Geeky Way to Join the Dots

The Powerful Geeky Way to Join the Dots

How Google’s Knowledge Graph Works

Six Knowledge Verticals that Trigger a Knowledge Panel

How to Claim a Knowledge Panel (and When You Shouldn’t)

How to Change Information in a Knowledge Panel

What Information Does Google Show in Knowledge Panels?

The Three Google Knowledge Algorithms

The Google Knowledge Extraction Algorithm

How a Knowledge Panel is Built

Getting Your Entity Into Google’s Knowledge Vault

Getting your Knowledge Panel to Show on Your Brand SERP

Managing People Also Search For and Related Searches

How Google Chooses What Photos and Logos to Show

Building Google’s Confidence in You Entity