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30MPC – Leadership Course
Build A Sales Leadership System That Runs Beyond Gut Instinct
Becoming a sales manager is one thing. Learning how to consistently lead a high-performing sales organization is something else entirely.
Many sales leaders are promoted because they were excellent individual contributors, only to discover that managing people requires
a completely different operating model.
Forecasts become unreliable, deal reviews turn into endless status meetings, top performers carry the team, and hiring decisions become increasingly difficult to predict.
30MPC – Leadership Course is built around solving those problems with a structured management system for sales leaders.
The course is taught by Mark Kosoglow and is based on leadership systems he developed while helping scale Outreach
from its early stage to more than $250M in ARR.
The training focuses on building repeatable processes for sales execution, management, coaching, forecasting, hiring, and onboarding.

Moving Beyond Management By Instinct
One of the central ideas behind 30MPC – Leadership Course is replacing reactive management with an operating system.
Without a defined system, leaders can easily spend their days responding to whatever appears most urgent.
A deal suddenly slips.
A rep misses quota.
A forecast changes.
A new hire struggles.
A manager needs help.
The leadership team reacts.
A structured operating model changes the equation by creating repeatable mechanisms for identifying and addressing
these issues before they become larger problems.
The Management Operating System
The course organizes its leadership framework around three interconnected components:
Operating System
Operating Rhythm
Talent System
Together, these create a framework for managing the sales organization rather than simply managing individual situations.
The idea is straightforward:
Define how work should happen.
Create rhythms that reinforce the process.
Build a team capable of executing it.





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