Chase Dimond & Jimmy Kim – eCom Email Certified

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Chase Dimond & Jimmy Kim – eCom Email Certified

The Ultimate Certification Program for Email & SMS Marketing for eCommerce Marketers

Welcome to eCom Email Certified!

Are you ready to become an expert in email and SMS marketing for eCommerce?

Whether you’re a freelancer, agency marketer, brand marketer, or an eCommerce professional,

this step-by-step program is designed to help you master retention marketing and drive serious results.

This isn’t just another online course—eCom Email Certified is a hands-on, results-driven program created by

industry legends Jimmy Kim and Chase Dimond.

With over 23+ years of combined experience, they’ve helped eCommerce brands generate billions in revenue,

and now they’re ready to help you achieve the same success.

What You’ll Learn in eCom Email Certified Program:

Module 1: Retention Marketing Fundamentals

Master the Core Principles of email & SMS marketing.

Learn best practices to build a winning retention strategy from the ground up.

Module 2: Deliverability

Land in Inboxes, not spam folders.

Understand the technical side of deliverability and how to optimize your sender reputation.

Module 3: Design & Styling

Go beyond aesthetics—learn to design for functionality, accessibility, and conversion.

Dive into templates, typography, and A/B testing for maximum engagement.

Module 4: Copywriting

Craft compelling subject lines that get clicks.

Learn how to personalize messages, engage readers, and maintain a strong brand voice.

Module 5: Email Strategy for eCommerce

Build targeted welcome sequences, launch product emails, and create VIP loyalty programs.

Learn how to create an omnichannel marketing approach that drives consistent revenue.

Module 6: Audience Management & Segmentation

Leverage behavioral data and engagement metrics.

Maximize customer retention through advanced segmentation techniques.

Module 7: Automations & Behavior Triggers

Automate abandoned cart sequences, post-purchase journeys, and multi-step workflows.

Learn to test and optimize automations for maximum ROI.

Module 8: Campaigns (Newsletters & Announcements)

Craft high-performing newsletters and strategic promotional campaigns.

Master the art of product launch emails that drive excitement and conversions.

Module 9: Analytics & Data

Track everything from basic reporting to advanced analytics.

Learn how to optimize your campaigns using data-driven insights.

Module 10: AI & Email

Leverage AI-powered tools to enhance engagement and streamline email creation.

Discover how AI can improve efficiency and personalization in your marketing.

Module 11: Playbooks

Get proven strategies to optimize every stage of the customer journey.

Learn to craft targeted email and SMS flows that drive long-term retention.

Module 12: Pop-ups & Email Capture

Grow your list with smart pop-up strategies, forms, and incentives.

Turn website visitors into loyal subscribers with conversion-focused tactics.

Module 13: SMS Marketing

Tap into the power of SMS for high-converting engagement.

Craft compelling SMS campaigns and integrate them seamlessly with your email strategy.

BONUS PACK:

ESP & 3rd Party Tool Reviews

Email Agency Insights

Klaviyo & Omnisend Courses

Whether you’re evaluating tools or refining your approach,

this bonus pack will help you level up your retention strategy.