Philipp Humm – Business Storytelling Academy

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Philipp Humm – Business Storytelling Academy

Business Storytelling Academy is a structured, practical professional communication training designed to

help leaders, managers, sales professionals, entrepreneurs, and high-potential individuals craft and deliver powerful stories

that win trust, inspire action, and elevate business outcomes.

Instead of generic “storytelling theory,” this program teaches a real-world framework for using narrative to improve

presentations, pitches, client relationships, team influence, and career communication.

Founded and led by Philipp Humm — a bestselling author, TEDx speaker, Columbia MBA graduate,

and seasoned storytelling coach who has worked with professionals across Google, Visa, Oracle, Uber and more,

the Academy focuses on practical skills professionals can apply immediately in work and leadership contexts.

What You’ll Learn & Do

The Business Storytelling Academy combines interactive training with structured practice:

Learn how to turn any moment or idea into a compelling story that captures attention.

Master core story types and narrative structures that work in presentations, meetings, and pitches.

Build confidence in delivery so you can share stories with clarity and emotional resonance.

Use stories strategically to overcome objections, motivate teams, build consensus, and boost sales.

Practice storytelling live and receive feedback in cohort-based sessions.

The program typically runs over about four weeks with live workshops and coaching,

enabling hands-on learning and community interaction.

Who It’s For

Business Storytelling Academy is ideal for professionals who want to communicate with greater influence, including:

Managers & team leaders who need to inspire and align teams.

Sales professionals looking to build trust and stand out in conversations.

Executives and entrepreneurs who present complex ideas and need buy-in.

Consultants, presenters, and public speakers seeking memorable communication skills.

You don’t need prior creative writing experience — the focus is on practical business application of narrative techniques.

Benefits You Can Expect

Enhanced influence and credibility in professional settings.

Stronger emotional engagement with audiences — internal and external.

Better presentation, pitch, and negotiation outcomes.

Unshakeable confidence using narratives to lead, persuade, and connect.

This makes the Academy a career accelerator for professionals who want to be heard, remembered,

and respected through the power of stories.