Take Some Risk – Shopping Feed Optimization and Management

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Take Some Risk – Shopping Feed Optimization and Management

Drive profitable growth at scale with your Google Shopping Feed.

This is the ultimate course on how to optimize and manage your to Google Shopping feeds to make yourself less stressed and more successful!

I’m going to share with you everything I have learned over the last decade and make sure you don’t make the same mistakes I did when starting out.

What’s inside Shopping Feed Optimization and Management?

Topics Covered:

How to connect all your technology platforms together

What shopping feed tools does our agency use and why

Which attributes come with a basic shopping feed

How to write the perfect product title for your SKUs

Learn the one attribute (beyond your product title) that impacts your shopping rankings

Learn what it takes to build an advanced shopping feed

We will cover 10 advanced attributes you should consider for your shopping feed

What attributes should fashion & clothing brands use

What attributes should technology & mobile subscription brands use

How to rank in enhanced listings (Google’s shopping tab)

How to use product type to level up your feed

What are custom labels and why you should use them

Learn the 4 ways we combine custom labels and product groups to optimize and scale shopping campaigns

10 different ways to organize your SKUs using customer labels

When use to your supplemental feeds

Which brands should use promotions feeds

How we think about managing our clients shopping feeds and keeping them updated